Electric Cruiser Bike - Beach Bum

23 review(s)
Retail: $3,750.00 Price: $1,695.00
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  • Electric Cruiser Bike - Beach Bum - EBIKE-BEACH-BUM
  • Electric Cruiser Bike - Beach Bum - EBIKE-BEACH-BUM
  • Electric Cruiser Bike - Beach Bum - EBIKE-BEACH-BUM
  • Electric Cruiser Bike - Beach Bum - EBIKE-BEACH-BUM
  • Electric Cruiser Bike - Beach Bum - EBIKE-BEACH-BUM
  • Electric Cruiser Bike - Beach Bum - EBIKE-BEACH-BUM
  • Electric Cruiser Bike - Beach Bum - EBIKE-BEACH-BUM
  • Electric Cruiser Bike - Beach Bum - EBIKE-BEACH-BUM
  • Electric Cruiser Bike - Beach Bum - EBIKE-BEACH-BUM
  • Electric Cruiser Bike - Beach Bum - EBIKE-BEACH-BUM
  • Electric Cruiser Bike - Beach Bum - EBIKE-BEACH-BUM
  • Electric Cruiser Bike - Beach Bum - EBIKE-BEACH-BUM

Electric Cruiser Bike - Beach Bum

23 review(s)

WINNER: "Best Cruiser Electric Bikes of 2020" on the all-important value metric by Electric Bike Review

Designed with a SoCal beach vibe this highly considered, stylish eBike beach cruiser is like having 2 amazing bikes in one.

- Powerful Hill Climbing: 65NM high-torque 48v/500w motor

- Finest Components: Shimano, Tektro, Velo, etc.

- Lightweight: Only 49 lbs, with rust resistant aluminum frame

- 30-60 Mile Range: Finest 48v 14Ah Samsung battery

- Highly Flat Resistant: Schwalbe Fat Franks + Kevlar


WINNER: "Best Cruiser Electric Bikes of 2020" on the all-important value metric by Electric Bike Review.

Designed with a SoCal beach vibe this highly considered, stylish eBike beach cruiser is like having 2 amazing bikes in one.

- Powerful Hill Climbing: 65NM high-torque 48v/500w motor

- Finest Components: Shimano, Tektro, Velo, etc.

- Lightweight: Only 49 lbs, with rust resistant aluminum frame

- 30-60 Mile Range: Finest 48v 14Ah Samsung battery

- Highly Flat Resistant: Schwalbe Fat Franks + Kevlar + liners

Electric Bike Perfection

At Tower, we've done the homework for you. We've examined all of the true pros and cons of eBike product features. We analyzed the eBike market extensively to separate the marketing fluff from the really important concerns. Then we took a SoCal design mindset to design what we consider is the perfect eBike balancing performance, power, convenience, durability, and style. And because we only sell direct to consumer, we can offer you this very premium product at an almost unbelievable price. You'll save over 50% off a comparable eBike in retail.

Can you find a cheaper eBike? Of course, there's a lot of crappy eBikes out there and there's a wide spectrum of components, power, and quality out there, but it will be an inferior product and you'll likely regret your purchase later. Tower is all about giving consumers direct to consumer value on a premium quality electric bike. If you want that, you've come to the right place.

High Performance, High Capacity Samsung Battery

Battery quality and capacity is the most important component of an electric bike. It's also the most expensive element. A lot of cheaper eBikes try to cut costs on the battery part (with small capacity batteries, or generic cells), but that's very short sighted thinking, as you'll sacrifice both motor power and range from the get go, and long term you're battery performance will quickly diminish. At Tower, we use only the highest quality Samsung 48V / 14Ah lithium ion batteries. The Tower Electric Beach Cruiser will easily carry you 30-60 miles per charge. This isn't an exaggeration like you'll find in marketing fluff elsewhere. That's 30 miles with throttle only for an adult male.

There's also a handy USB charging port on the side of the battery, so you can charge your phone in a pinch or bring along a portable speaker. There is a key locking the battery to your bike, and when it's time for a charge you can either charge it on the bike, or remove the battery and bring it with you to charge wherever.

Hill Climbing Power

The power of your motor is the next most important component of an eBike. Don't believe the hype that power is all about watts (i.e. a 750w motor is not necessarily more powerful than 500w, or even a 350w motor) or volts (although, all else equal, a 48v system is more powerful than a 36v system... but things aren't always "all else equal"). A lot more goes into it the power equation. The biggest factor, which is rarely discussed, is torque (NM, or Newton meters). Is it hub drive, mid-drive, or front drive motor? Is the motor geared for speed or torque. What most people really want in power is hill climbing ability, and you need to compare bikes side by side on that to get to the truth of that power question.

At Tower, we use a specifically designed high-torque 500w/48v brushless geared rear hub motor. We sacrifice a little high-end speed for exceptional hill climbing high torque. The torque measurement of our motor is an outstanding 65NM (Newton meter). Our eBike will still go 20 mph, which is plenty fast, trust us, but you'll really appreciate the ability to climb any hill you face. In fact, 20 mph is actually a little too fast and we factory set our speed limiter to 18 mph because that's all most people will want to use. You can unlock the full speed if you like, but most won't need or want that.

Only the Finest Premium Components

This is a high-end bike, not just a high-end eBike. We did make the world's finest beach cruiser bike prior to coming out with our eBike, after all. We use premium components throughout. We really don't care too much about cutting manufacturing costs as with our direct to consumer model, we only need to mark things up once. This allows us to make product and component decisions focused 100% on quality and performance, not some retail price point we need to target.

You get Velo premium saddle and grips for that luxurious tactile feel. You get Schwalbe Fat Frank balloon tires for the most comfortable, and quiet ride. Instead of changing flat tires on the regular, our Tower bike comes with the industry's finest K-Guard Schwalbe Fat Frank Tires and we add an extra tire liner on top of that. Nobody does this. The dirty little secret in the eBike world is that flat tires are a HUGE problem with low quality electric bikes as they try to save a few bucks by giving you crappy tires. This is a problem for all bikes, but a far more serious problem on eBikes as they are heavier, and you tend to venture much farther from home. Flat tires are the #1 complaint on eBikes.

Inflate our balloon tires to our recommended 30 PSI, and you've also got built in shock absorbers without any additional weight. The fact is you don't really need or want shocks for a beach cruiser.

With our 7-speed Shimano gear and derailleur system, you can climb hills in low and speed along in high. With pedal assist and the low granny gear, anyone can bike up any hill. You'll be amazed where you can go.

Lastly, we don't just give you disc brakes so we can say it's got "disc brakes", we give you some of the finest Tektro mechanical disc brakes, which you'll appreciate as you fly down a hill and need that reliable, consistent stopping power.

Lightweight Aluminum Frame

Our frame is high-grade, lightweight aluminum, so even when you're not using pedal assist you can ride this bike just fine. This is another problem that's swept under the carpet with cheap eBikes, which tend to be heavy. There are eBikes out there approaching 70 lbs, even folding bikes (which is a hernia waiting to happen). A 70 lb bike is not something you want to pedal back home after your cheap eBike battery dies, and certainly you'll never want to just use it as a bike for exercise.

Our Tower bike is designed to really be two bikes in one. Even with the motor on it, it's still only 49 lbs and you can pedal it just like a regular, non-electric beach cruiser. Remove the battery and even with a motor still on the back hub, at only 41 lbs, this eBike is pretty close to the standard beach cruiser weight. Riding it "power free" is on par with riding your garden variety beach cruiser, just one with far superior components. Also remember, that aluminum frame is highly rust resistant.

Style Is An E-Bike That Looks Like A Regular Bike

If you've never ridden an eBike, one thing might surprise you. There's a fair bit of animosity out there in the purist biking world against eBikes. You'll even get some snide comments from people on two feet sharing your chosen bike path. If you ride past someone on an interurban bike trail or the boardwalk on something that looks more like a motorcycle than a bicycle with its awkwardly tacked on battery pack, a huge mid-drive motor, or heaven forbid noisy fat tires, you'll get some comments. More importantly, you'll just sort of feel like a bit of an idiot. I literally can't even ride one of those fat tire mini-bike looking things in my neighborhood because I just feel like I'm offending everyone, which I kind of am.

At Tower, we wanted to bring cool back to eBikes, so our foundational priority was to make an eBike that just looked like regular, stylish bike. We wanted no one to even notice. To achieve this, and also have an eBike on the high-end of the eBike power spectrum (because that's critical too), we opted for a low-profile rear hub motor. Most people can hardly even tell the bike has a motor. Then we stylistically positioned the battery pack behind the seat post, and integrated the controller within the battery pack. The result is that most people just casually looking at it won't even notice it's an eBike. That's what we were going for. We literally have to write "eBike" prominently in our advertising, or people think we're just showing them a regular bike. But let me tell you, this is exactly what you want when you're out and about amongst the hard core bikers and strolling down a crowded boardwalk. All you're going to hear is, "Hey, that's a beautiful bike!" when they see the matte black on black design artfully accented with rich brown grips, saddle, and brown and whitewall tires.

LCD Display and Control Settings

The Tower electric bike includes: regular bike mode, pedal assist mode, and throttle only mode. The pedal assist system (PAS system) includes a 0-5 setting, and defaults to 0 when the eBike is turned on. At a pedal assist level of 0, there is no pedal assist. You are in regular bike mode. The throttle does work, however, so you can cruise on throttle only as you like. Pedal assist levels 1-5 give you an increasing level of pedal assist power.

The LCD controller main screen shows you your current battery charge level, your current pedal assist level, and you're speedometer. There is a whole host of features and settings within the LCD display functionality, which you can read about more in the instruction manual, but it includes an odometer, the ability to switch between mph and kph, and the ability to set a speed limiter. For letting others ride the bike but only at a lower top speed, the speed limiter can be set and password protected so no one but you can change it.

Discover A New World

The beauty you'll discover of having an electric bike is that they make the previously inaccessible, accessible. You can venture not just a few miles from your origination, but 10-20 miles so you can really explore all areas of your surrounding area. Because you can now climb pretty much any hill with pedal assist, you'll find yourself venturing into areas you would have never considered going on a bike before. And because you always have a free ride home, you'll find yourself more open to grabbing the bike and heading out for some exercise. You quickly find that eBikes are not just like regular bikes, they're a whole new level of freedom that didn't exist before.

Direct To Consumer Value

Because we sell direct, we are able to spend money on the highest quality production and components, while still giving you incredible value and a very low price. At Tower, we frequently have to re-educate our factories on the level of quality we want and are willing to pay for. When they tell us, "No one does that because it's too expensive", we argue maybe everyone is doing it wrong, or they are dissuaded by their very expensive middleman-laden distribution channel. We view everything through the value we can deliver with our efficient direct to consumer business model. We analyze if it really adds value and if we can bring that to consumers in a manner that justifies the incremental cost. When it does, we often have an opportunity to introduce better features than what consumers can even find in retail. Our business model translates into value for consumers, not profits for a bunch of layers of unnecessary middlemen.

Your Tower Beach Bum eBike Includes

  • Aluminum frame & forks, and 36H stainless steel rims (36 spoke rims)
  • 26" x 2.35" Schwalbe Fat Frank brown and whitewall tires with K-Guard
  • Added tire liners
  • Shimano 7 speed gears and derailleur
  • Front & rear Tektro 160mm mechanical disc brakes
  • Velo premium saddle
  • Barefoot pedals
  • Heavy duty kickstand
  • Velo contoured grips
  • Samsung 48v/14A lithium-ion battery pack with integrated controller
  • 48v battery charger
  • Tower's 48v/500w brushless geared rear hub motor (65NM torque)
  • Front headlight, and rear light
  • LCD display system (with speedometer, odometer, battery level reading, etc.)
  • All cabling for pedal assist, half throttle, and lighting


  • Weight: 49 lbs
  • Wheels: 26" x 2.35" Schwalbe Fat Frank Tires
  • Battery: 48V / 14Ah Samsung Lithium-Ion
  • Range: 30-60 Miles
  • Motor: 500W Brushless Geared Rear Hub
  • Control System: Pedal Assit and Throttle
  • Gearing: Shimano 7 Speed
  • Brakes: Tektro 160mm
  • Saddle Height Range: 33" - 40"
  • Weight Capacity: 350 lbs
  • Top Speed: 20 mph

23 review(s)

Overall Customer Rating of 23 Reviews:

I LOVE my Tower ebike!!

Review by: from Love, VA on 8/3/2020
As a 62-year-old woman, who lives in a national park, this bike is like riding an elliptical with views! I was skeptical because I live on the Blue Ridge Parkway, which has lots of ups and downs through the Blue Ridge Mountains. But I have yet to use the fifth level of assist. This bike is enabling me to get out and enjoy my neighborhood, and get back in shape. Today I saw a bear cross right in front of me and I yelled “Woo Hoo” as I rode by!

Bad ass

Review by: from Bell gardens los Angeles c.a. on 8/1/2020
So I rode the bike in peddle assit number 2. Averaging about 13 mph, tires filled up to 50psi. I was able to do 28 miles before the first battery bar dropp. After that I did a mix of peddle assist and throttle only, I went 50 miles and I had to battery bars left.... 💪💪💪I loved this bike it has a max speed of 24 mph brakes are good after a miner adjustments.. so happy I made this my first electric bike... fyi I weigh over 200 tower beach bum ?👌👍👊🤛🤜🙌

Simply Amazing

Review by: from Kansas on 7/23/2020
I received the two Beach Bum bikes within only a few days after ordering. They are amazing. The pedal assist is great for cruising and the throttle works great when you need to commute. Even just having a couple gears is nice when you want to pedal around. This bike more comfortable than any other E-bike that I have seen and I am excited to keep using it.

Awesome Bike at a Reasonable Price

Review by: from Westlake Village, CA on 7/18/2020
After shopping around for a "comfortable e-bike" I finally landed on the Tower Bike Cruiser after comparing it to many others from both Specialized and TREK. So far so good...the bike is super comfortable to ride on paved bike paths along the beachfront which is what I wanted in a bike. The motor assist they use is variable and strong, the on board computer is a nice touch and programmable, the hydraulic brakes are very powerful, the light in the front is nice and the look is COOL and laid back! What impressed me most about the bike was the customer service that I received both before, during and after the sale. The staff at Tower really want their customers to be happy and spread the word to others as they feel that word of mouth is the best form of advertising. I am also a fan of Mark Cuban and was happy to support one of his business endeavours.

100% Satisfaction

Review by: from Houston TX on 6/30/2020
I’m extremely happy with my purchase. The quality and construction of the bike are amazing. I only added some aftermarket fenders so that I can ride it over wet areas and not get my clothes splashed with dirt since I ride it to work. Ever since I bought the bike my car is just collecting dust in my garage.

Best E Bike you find in the market today!

Review by: from Minneapolis Mn on 6/22/2020
OK whenever I make a purchase I do my due diligence. I can say without any reservation that this Evike is the best bike on the market especially at this price point. By far one of the most comfortable cruiser bikes I’ve ever ridden. Love the simplicity and intuitive Ness of the design. The bike makes me smile whenever I ride it! I had a couple of minor issues with air pressure on my tires but the tower customer service team took care of everything professionally and in a timely mannerI would definitely recommend this bike and I can’t wait until they come out with a low rise model so my Wife can get a matching tower model Cruiser.

Tower Has the Power!

Review by: from Laguna Hills, CA on 6/15/2020
I had purchased another bike which was having trouble getting up the steep hills/roads around my house so sold it and bought the Beach Bum. It arrived in 2 days, in perfect condition (unlike the other one!) was easy for me to assemble myself (great since the bike stores are all booked a month out) and I was off and riding the next day after charging the battery overnight.
This bike has the power. It easily gets up the hills without even using the full pedal assist, I've only had to go up to 3 out of the 5 levels. It handles well, is light for an e-bike and feels well put-together. I had a minor problem with one of the pedals and they sent me a replacement the next day. I love this bike!

Electric Cruiser Bike - Beach Bum

Review by: from Billings, MT on 6/13/2020
LOVE these bikes!! We ordered two so we could tote along while camping and cruise the neighborhoods. They arrived quickly, were easy to assemble, and we were impressed with the quality and value. The USB port on one was damaged so Tower sent out a new one. The bikes are a blast to ride and we have recommended them to all our friends. I have an inflatable SUP and accessories that are 3 years old and still performing like new! I love doing business with Tower!

Awesome Bike --- Awesome Customer Service

Review by: from Door County, Wisconsin on 6/10/2020
Got my ebike a couple days after ordering. Started assembly and had a couple questions. I sent an email with a few pictures and got a response within minutes. Bike is a total joy to ride. Can't get the goofy grin off my face when I'm riding it!!!

I Love This Bike!

Review by: from Salt Lake City on 5/29/2020
When I decided to consider purchasing an electric bike I really did my homework. Read this review and you won't have to. The Tower Beach Bum is everything I hoped It would be, and a lot more! I really love this bike.

I live in an upscale planned comunity built around a lake. This bike is perfect for early morning rides along the coast, evening rides through the neighborhood, and quick trips to the store. I can make the 7 mile trip to my office in no time at all. This bike is also powerful enough to ride up the nearby canyon roads.

To be clear, this is not a bike for offroading or touring, which is fine because I never liked the feeling of being hunched over handle bars with my weight on my arms and wrists anyway. The Beach Bum has a relaxed riding position that keeps you upright and well balanced. The saddle is super comfortable and the big tires porvide a smooth glide. This is the perfect bike for running around town and enjoying the scenery.

The control panel gives you the basics without being "over techy". The head and tail lights are bright and well appointed. The 5 ride assist levels give you a nice range between effort and ease, and the responsive throttle is a blast when you don't want to do any work at all. I love this bike!

The support team at Tower has been fantastic to work with. They are courteous helpful and go out of their way to provide excellent and prompt service. My bike was shipped an hour after I ordered it. I needed a part, and it arrived the next day. They have produced many helpful videos online that teach you how to get the most out of your Beach Bum and how to keep it in top condition.

This is a true beach cruiser. You'll be humming Beach Boy songs while you ride. If you want a bike that is casual, stylish and comfy, look no farther. Make this is your next must have recreation purchase! Did I mention that I love this bike?

Tower Beach Bum E-bike review

Review by: from Massachusetts on 5/24/2020
Hey Tower! You asked me to write a review about this product and my experience, so here goes from a 48 year old father of two high school kids:

1. Absolutely love riding my new bike so far, a lot of fun. I actually copied you on a tweet about it lol! It has definitely made me ride more as it is more enjoyable (and less painfull)
2. Bike is very comfortable for me; I have somewhat of a bad back from years of basketball and the positioning on the bike helps
3. Bike has plenty of power! I'm 6'2" and 220lbs and it can take me wherever I want to go no problem! Even up hills, which make my wife laugh as I pass her
4. Bike looks good
5. Decent battery life
6. Good price point when compared to similarly equipped bikes
7. Tower customer service has been good to work with. Holden was very helpful.


1. Tires: Unfortunately I had an issue with the rear tire wherein it went flat. Brought it to a local shop wherein they replaced the tube and advised me the tire was defective. Apparently a liner on the inside of the tire got loose and torn up. Tower advises it isn't a big deal and they will cover future costs to repair down the road if needed) Tower did reimburse me for the repair as well as some compensation for the hassle. No problems with rear tire since (60 miles so far)
2. Front tire pressure: Before my last ride I notice front tire pressure was low, and it was (5.5 psi compared to recommended 30 psi). I'm not sure if this is normal, or if this tire has the same issue as the rear? Time will tell.
3. Sale: When i bought the bike on 5/5, there was a $100 off sale. Twenty days later, its $200. Do I get a credit?

Overall, albeit the tire thing was a pain, I really enjoy the Tower Beach Bum bike and would recommend it to anyone. For me it has made bike riding an enjoyable experience again, and my kids say its look cool. I'll take it. Thanks, JMD

As Advertised

Review by: from Upstate NY. on 5/19/2020
Received on time, easy assembly, minor brake adjustment and quick charge, i was off riding. Great quality and strong battery. I like the fact that you can adjust the pedal assist levels to your liking and comfortable to ride. It goes up steep NY hills with no problem. I compared this bike to many others and picked Tower based on price, styling, simplicity, and quality. Highly recommend if you are looking for some fun and exercise. Only other thing i would have liked on bike is some kind of luggage rack. I will be putting many miles on this every day.

Great Cruiser Look and Feel for the Beach

Review by: from Huntington Beach CA on 5/16/2020
After checking e-bike rentals (such as Pedigo), my wife and I decided upon a visit to San Diego to check out the Tower at their showroom. I knew immediately this was the bike for me and ordered one to be delivered to our home.I assembled in very little time and after a full charge was off up and down the coast for miles and miles (where the shore breezes can easily shorten the trip with conventional bikes). You can still get a great workout, you just go farther. However, for the next several months, I was back on my heavy old cruiser, thanks to the fact the Tower is a great bike for women as well. Between my daughter and Wife, I had very little time with it. So we bought another one! My neighbor just bought one too. A very high-quality bike, and what little issues or questions I had were immediately addressed by top-notch support staff.

Great product and service

Review by: from S florida on 2/10/2020
Exceptional service and product! I am happy to say that this bike is fun, practical and reasonably priced. Do not miss this opportunity to get a great e bike with a great look and cool lines

Beach Bum E-Bike

Review by: from Huntington Beach on 1/30/2020
I had my beach bum bike for about a month now. Next time I use it I enjoy it more and more. It’s simplicity including looks separated from others I have seen on the beaches. Highly recommend this product. Customer service was excellent on shipping out replacement part that was damaged in shipment. Looking forward to riding it this weekend exclamation

Everything you want and saving money

Review by: from USA on 11/20/2019
5 Stars! This bike really puts the money back in your pocket putting quality everywhere it counts. Flat protecting tires, big seat, strong motor and really long ride time, laid-back lifestyle too. Super easy to use and really great company. They get more done because there happy people working 5 hours a day. Did you know that? And it's not like this is my first rodeo either. I've been riding and converting ebikes for years and I can say this is a huge deal because I'm not paying for stuff I don't need right now. I can install a bike rack if I want to, get a free hat if I want to, go get it fixed when I want to, I don't have to pay all of that up front. These guys are really onto something with this bike. I'm really wanting to get a paddle board now and I've never tried one. 5 Stars!

Great Value and Fun to ride

Review by: from Los Angeles on 7/27/2019
Just got my Tower Electric Bike a couple of weeks ago. At 6 ft 7 inches I have had to make some adjustments but well worth the work. I replaced the seat and post to allow for more extension. I am changing out the handle bars to a more cruiser style as the current style bends my wrist too much. Electric system is STRONG and can tackle any hill even with my 235lbs. Makes bike riding fun again.

Making life so much easier

Review by: from Minneapolis on 7/24/2019
I really love this bike. It helps me get to work and the gym everyday so I don't have to pay an arm and a leg for parking. I also love that it helps me ride home even after leg day at the gym. The only issues I have with it is that it is a little tall for me, (I am 5'3) but I am able to make it work for the most part. The other issue I have is it is a very large bike so if I need to bring it inside at all, going through doors are a little tricky. I do my best but overall it is worth it!


Review by: from Las Vegas on 7/9/2019
This is my first e-bike and I’m blown away at how much fun it is!! This bike is rad! I use it for commuting about 12 miles a day going up a 5% - 2 mile climb going out and a 4% - 3 mile climb coming back. No issues at all and very rarely do I need to engage more than 3 level assist on either climb. This bike has plenty of power and go even for a chuck-butt like me.

My Wife is Jealous...

Review by: from Sturat Florida and Shebandowan Lake Northern Ontario on 2/18/2019
I received my Beach Bike at my winter condo in Florida the other day. I quickly assembled and charged the battery. I couldn't wait to ride it! The next day my wife and I rode to the beach on Hutchenson Island. She thought I purchased a Cadillac! She took it for a ride enjoying the spring comfort of the seat and wonderful leather hand grips. I have a road bike, so its fun to sit upright in comfort and enjoy the ride. Getting a little push up the causeway from the electric motors is pretty cool. And just letting it run in electric mode makes me feel guilty but empowered! The quality is very impressive of the gears and frame and tires. I am putting a rear rack on the back so I can run out the the grocery store for the little things, milk, bread etc. Its just fun to ride it! I will bring it back to Northern Ontario in Canada this spring. I will use it at our camp down all our gravel roads along the lake to visit my fellow campers! Cant wait! Thanks Tower. As i thought i was nuts buying a bike off you! I have purchased your paddle boards, and 2 inflatable paddle boards and the dock raft all excellent, but I was a little leary if trust you with a bike! Extremely satisfied! My buddy is ordering one too now.