I got the Tower beach cruiser for my wife. We have 2 other cruiser bikes. What I love about the Tower cruiser is the cool styling, excellent components and quiet ride, thanks to the belt drive. Ride is smooth and noiseless.
Couple of upgrades I would make ( I have 3 carbon road bikes, 3 high end mtn bikes and 2 other cruisers).
1) water bottle attachments to install cages 2) optional gear ratio for higher top end speed.
Overall, I love this bike and recommend the purchase.